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Gaining insight into the power of an benefits package

Albron provides daily food and beverage services to businesses, educational institutions, healthcare organizations, and recreational venues across the Netherlands. With over 4,000 employees and hundreds of locations, the organization ranks among the largest foodservice companies in the Netherlands.

Due to the various collective labor agreements and benefits schemes within the organization, Albron wanted to gain insight into the distinctive value of its existing package. In addition, the desire arose to better structure and more effectively communicate benefits.

Gaining insight into the power of an benefits package
We found the clear and professional structure of the quick scan to be a very positive experience. Paul took a concrete approach and adhered fully to the agreed timeline. The full range of benefits, both from the collective labour agreement and internal policies, has been mapped out clearly, providing the right insights into potentially desirable new benefits. Based on this mapping of the various conditions, concrete additional options were recommended. We will certainly be continuing our collaboration with and taking further advice from Not Secondary.
Christiane de Jong , HR Directeur @Albron
Industry: (contract)catering, horeca, hospitality. Number of employees: 4000 +

Challenge:Albron wanted to explore whether their current benefits package offers sufficient differentiation compared to other employers.

In addition, employees within Albron work under various collective labour agreements (CAOs). This creates challenges in the areas of Communication, consistency and future Optimisation of benefits.

The organisation therefore sought an independent party with specialist knowledge of secondary benefits to analyse the complete package and identify opportunities for improvement.

Approach & advice:For Albron, we carried out a Benefits Scan.

As part of this Benefits Scan, all benefits from the various CAOs and additional company schemes were inventoried and mapped. We then assessed these against our Benefits Scan model and benchmarked them against market developments.

In doing so, we examined:

  • the differentiating power of the current package;
  • alignment with market developments;
  • opportunities for new benefits;
  • Optimisation of existing schemes;
  • possibilities to better communicate benefits;
  • challenges arising from working with multiple CAOs.

The findings were then translated into concrete recommendations that enable Albron to make informed decisions about the future of their benefits policy.

Result:The Benefits Scan has given Albron a clear and independent view of the strengths, areas for attention and development opportunities within the current benefits package.

In addition to insights into the market position of the package, various new benefits and Optimisation opportunities were identified. Concrete recommendations were also made to improve Communication around benefits and to better manage the challenges that arise from working with multiple CAOs.

As a result, Albron now has a solid foundation for future decision-making in the areas of benefits, Communication and employer branding.

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Frequently Asked Questions

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Total Benefits is the first Employee Benefits Intelligence Platform in the Netherlands. It helps organisations centralise, benchmark, manage and continuously optimise their employee benefits.

Unlike traditional HR software, Total Benefits is not focused on HR administration or payroll processing. Instead, it is designed to collect, enrich and apply knowledge, benchmark insights and practical expertise related to employee benefits.

At the core of the platform is Benefits Intelligence: the collection, enrichment and application of knowledge, benchmark information, market insights and technology related to employee benefits. This enables organisations to make better-informed decisions about their benefits strategy.

Within the platform you can combine, among other things:

  • the Benefits Database, containing more than 200 fully developed employee benefits, organised across 12 benefit themes;
  • benchmark information and practical market insights;
  • governance and compliance support;
  • optimisation workflows;
  • communication and implementation tools;
  • AI-powered support through the Benefits Assistant.

Total Benefits is not a one-time assessment or a standalone software tool. It is an intelligence platform that supports organisations in building, managing and continuously improving their employee benefits strategy.

As organisations continue to use the platform, they gain increasing insight into:

  • how their benefits compare with the market;
  • which benefits are most relevant to their workforce;
  • where optimisation opportunities exist;
  • which trends and developments are shaping the future of employee benefits.

The goal: helping organisations move from fragmented employee benefits towards better-informed decision-making and a future-proof benefits strategy.

The name Total Benefits is inspired by the well-known HR concept of Total Rewards: the complete value an employer offers employees, including compensation, benefits, development opportunities, company culture and the overall employee experience.

Since our platform focuses specifically on everything beyond base salary, we chose the name Total Benefits.

Within the platform, employee benefits are organised into 12 core benefit themes, including wellbeing, mobility, flexibility, sustainable employability and meaningful work. This creates greater structure, consistency and visibility across the entire employee benefits package.

Built on this central knowledge layer, organisations can not only manage their employee benefits, but also benchmark, optimise and make better-informed decisions for the future.

Benefits Intelligence is the process of collecting, enriching and applying knowledge, data and market insights related to employee benefits.

By combining consultancy expertise, benchmark information, practical market insights and technology, Total Benefits enables organisations to make better-informed decisions about their employee benefits strategy.

Benefits Intelligence forms the foundation of every capability within Total Benefits — from the Benefits Database and benchmark insights to governance, AI-powered assistance and future platform innovations.

Gaining insight into the power of an benefits package