Standout through Benefits

The collaboration with Not Secondary, and Paul in particular, was a very positive experience. Shortly after the start of the project, we received an initial proposal for improving the way we communicate our employee benefits across various channels, including our intranet. Through several iterations, different deliverables were developed, while we continued to refine the benefits package in response to legislative changes, acquisitions and new insights. Employee benefits may be part of HR’s day-to-day work, but they are not something the wider organisation deals with every day. Our discussions with Paul have renewed our own sense of pride in the attractive and comprehensive package we offer—one that we now communicate with enthusiasm to prospective employees and, certainly, to all our Enablers.

Together with Not Secondary, we have achieved a number of clear and tangible results. The possibilities for setting up flexible benefits can sometimes seem almost endless, but together with Paul we have made those possibilities increasingly concrete at every step. Our new Flex & Fit scheme has something appealing for everyone. Combined with the Total Benefits statement, which we primarily use to explain benefits to job applicants, we have taken a great step forward in becoming, and remaining, an attractive employer.

With the help of Not Secondary, we transformed our benefits into an overview that is clear, accessible, and a pleasure to read. It almost feels like it was always this straightforward, but that's largely thanks to their sharp eye and calm, structured approach. Our current colleagues and future colleagues alike can now see at a glance what we have to offer, and that's exactly what we needed.

We take great pride in our unique company culture, where everyone is free to be themselves. This culture is reflected not just in the workplace, but also in our benefits. We offer a package that is people-centered and modern. The Benefits Statement we developed in collaboration with Not Secondary has become a true reflection of our organization. Working with Not Secondary was a very pleasant experience. Paul was able to support us with inspiration and practical advice. Together, we arrived at a Benefits Statement that accurately captures what we have to offer and is a beautiful document to behold. Paul helped us communicate our benefits in a way that is not only more readable, but also better aligned with our core values. We also added and refined a number of great elements based on his outside-in perspective. We couldn't be more proud of the result!

After a number of conversations with Not Secondary/Paul Brink, it quickly became clear that we wanted a more comprehensive statement. Not Secondary seamlessly adapted to this. Even after an initial, highly creative proposal, they listened carefully and adjusted the statement to our wishes. This has given us a great menu of all benefits for our (prospective) employees. It provides a clear picture of everything that is done and organised for our employees. Thank you for the great collaboration!

I'm glad we asked Paul to contribute his thinking to this large and important project. Their experience gives them an enormously broad range of possible benefits that you would never come up with on your own. From major benefits to smaller ones that are relatively low-cost for the employer, yet have an enormous positive impact. They have a thorough understanding of both the advantages and the challenges of potential new benefits, enabling you to make well-informed decisions. On top of that, the collaboration went very smoothly, and it was great that Not Secondary offers flexibility in its type of service.

Paul Brink from Not Secondary helped us with the Optimisation and Communication of our benefits. A process we are very satisfied with, which ultimately delivered a Benefits Statement that beautifully and vividly describes our benefits, fully in line with the style of VanderMeulen and the industry in which we operate.

Do our benefits sufficiently align with the needs of our employees, and is it possible to tailor them to different life stages? This question had been on our minds for some time. We were also curious about the benefits being offered in the market. Together with Not Secondary, we immersed ourselves in these topics. Paul Brink's expertise has been enormously helpful in shaping our thinking. Another thing we appreciated was that Paul takes a close look at what is genuinely appropriate and provides a very realistic picture of this. Something else we discovered during this process is that we already have many secondary benefits that are well-aligned, but that we could be communicating them far more effectively. Not Secondary helped us here as well, by creating an accessible and attractive reward statement.

We look back on a great collaboration! Paul brought his market knowledge and experience with similar projects, which was wonderful to combine with input from our own colleagues. This led us to a truly impressive, revamped secondary benefits package. Thank you so much for all your help, advice, and expertise!

From the very first contact, Paul took the time to get to know Zinkunie better by, among other things, visiting various locations. This enabled them to write a clear Benefits Statement in the language of our employees. Thanks to the extensive experience Not Secondary has gained across a wide range of companies, they are well positioned to advise on what sets different secondary benefits apart. In addition, they put forward creative and surprising new benefits to complete Zinkunie's package. In a nutshell, working with Not Secondary was an extremely pleasant experience, our wishes were listened to carefully, the secondary benefits were presented in a visually engaging format, and we received practical tips on how to communicate the Benefits Statement internally.

We had been looking to improve the way we communicate about our benefits for quite some time, both to potential new colleagues and for internal communications. With the help of Not Secondary, we achieved just that. What's great is that an expert outside perspective helps you communicate just that little bit differently and arrive at a concrete end product. Working with Paul was a real pleasure. We're absolutely delighted with the result. Finally, a powerful new tool to showcase our excellent benefits.

We found the clear and professional structure of the quick scan to be a very positive experience. Paul took a concrete approach and adhered fully to the agreed timeline. The full range of benefits, both from the collective labour agreement and internal policies, has been mapped out clearly, providing the right insights into potentially desirable new benefits. Based on this mapping of the various conditions, concrete additional options were recommended. We will certainly be continuing our collaboration with and taking further advice from Not Secondary.

Through our network we came into contact with Not Secondary, who provided us with excellent support. Together with them, we developed a new benefits document and a so-called benefits statement, giving both current and prospective new colleagues a clear and concise overview of everything we offer. An external perspective was invaluable in this process and also held up a mirror to us. An added advantage was that Not Secondary had all the necessary expertise in-house, HR experience, marketing experience, and legal knowledge, all of which are crucial in this type of communication. Paul's flexibility and accessibility were also greatly appreciated. We are very satisfied with the end result and would highly recommend Not Secondary as a collaborative partner.

To continue differentiating ourselves with our benefits, we commissioned a quick scan from NotSecondary. At Van Lanschot Kempen, we strive for an inclusive package that is relevant to all generations. That is why we offer, for example, a childcare budget for young parents and grandparent leave for colleagues who occasionally step in to look after their grandchildren. By having an external scan carried out by a specialised party like NotSecondary, we ensure that we leave no opportunity unexplored to offer an even better package in the future. NotSecondary has extensive market knowledge and has provided us with many interesting new insights. The comprehensive analysis and report we received are helping us to continue building a great and inclusive package!