Primary approach
A thorough renewal of your benefits package
Do your benefits still fit the organisation you are today and the one you want to become?
With our Primary Approach we review the entire benefits package and build it out purposefully. From analysis and benchmark to advice, decision-making and implementation.
Schedule an appointment- Timeline
- 6–12 months
- Investment
- from € 15,000
- Approach
- 6 steps
The question
Does your benefits package still fit the organisation you are today?
Benefits often grow organically over many years. New schemes are added, while others stay in place simply because they have always been there.
Meanwhile your organisation, your employees and the labour market keep changing.
That is why the Primary Approach does not look at one isolated scheme, but at the entire benefits package, from scratch.
When is the Primary Approach right for you?
Time to review the whole package again?
Recognise one of these? Then this is your starting point.
The package is dated
The benefits package has not been reviewed as a whole for some time.
The organisation has changed
The organisation, strategy or workforce looks different than it used to.
Coherence is missing
Over the years many separate schemes and exceptions have piled up.
A need to stand out
You want to use benefits more actively in the labour market.
Big choices ahead
Larger changes or strategic choices around benefits are on the agenda.
Still unsure?
In a half-hour introduction we can tell whether the Primary Approach fits — or whether a lighter scan makes more sense.
Discuss your questionWhy this matters
Get more out of your benefits
Aligned with employees
Benefits that match changing needs.
A distinctive employer
Deliberate choices that set you apart in the labour market.
Grip on cost and value
Investing in benefits that genuinely add value.
Coherence across the package
Not a collection of separate schemes, but one strong whole.
Our approach
From full insight to focused optimisation
No off-the-shelf advice, but an approach that fits your organisation, your people and your ambitions.
- 01
Inventory
We map the full benefits package and the way it is currently set up.
- 02
Analysis & benchmark
We compare the package against market data, trends and our extensive Benefits Database.
- 03
Employees & stakeholders
Where relevant we involve employees, HR, management and the works council.
- 04
Optimisation & advice
We identify opportunities and assess them on impact, cost, feasibility and fit with the organisation.
- 05
Decision-making
We prioritise the options and work out the most promising proposals, including a business case where needed.
- 06
Implementation
We support the roll-out of the chosen changes and the communication towards employees.
Result
A benefits package that adds up as a whole again
Not a report that disappears into a drawer, but concrete choices and a clear direction for your benefits.
A coherent, future-proof benefits package that fits the organisation and adds real value for employees.
A complete, up-to-date picture of the current package
Concrete, well-founded optimisations
Clear priorities and choices for the future
A plan for decision-making, implementation and communication
Client stories
How other employers got started
See how other organisations analysed, optimised and renewed their benefits together with Not Secondary.
Client storyZinkunie
Benefits that align with the identity of the organisation
Client storyScheuten
More freedom of choice within benefits
Client storyMSPS
From multiple schemes to one benefits framework
Process & timeline
What does a project look like?
Up front we agree on the scope, the stakeholders involved and the results you want. On that basis we build a concrete project plan.
The exact timeline depends on things like the size of the organisation, the complexity of the package, employee participation and internal decision-making. How quickly your organisation supplies information and feedback can shorten it considerably.
Do you have a specific deadline or preferred timeline? Then we will look together at what is possible.
Indicative investment
What does a Primary Approach cost?
The investment depends on the size and complexity of the question and the support you want. After a first introduction we can quickly determine which approach fits your organisation and what it costs.
Frequently asked questions about Primary approach
The Primary Approach is for organisations that want to evaluate and develop their entire benefits package structurally. The Benefits Scan is more compact and aimed at quickly identifying the biggest opportunities.
No. We deliberately look at what works well and should stay in place. We only advise changing the package where change genuinely adds value.
Where relevant. That can be through surveys, interviews or focus groups, for example. Together we decide which form of employee participation fits the question at hand.
Yes. We combine our Benefits Database and benchmark information with market developments and our experience at other employers.
Yes. The works council plays an important role in many optimisation projects. Where possible we prefer to involve them at an early stage, so their input and support can be carried through the project. We advise on the right moment and the right way to involve them.
Yes. Optimising does not automatically mean spending more. We look at the balance between investment, impact and added value, and factor in cost wherever we can. Not every benefit can be given an unambiguous price, however, so a full financial calculation of the entire package is not possible in every case.
Yes. We guide the project from analysis and advice all the way through to the actual implementation and communication of the chosen changes. So it does not stop at advice: we help make the changes happen inside the organisation.
Ready to hold your benefits package up to the light again?
In a first introduction we discuss where you stand today, what you want to achieve and whether the Primary Approach fits.
Other services within Optimisation
4 servicesBenefits Scan
A fast, focused analysis of your benefits package
03Boardroom Sessions
Strategic sessions for (senior) management on the role of benefits
04Benefits Philosophy
Build a strong foundation for your benefits with a clear philosophy
05Benefits On Call
Strategic sparring on benefits, exactly when you need it


