From complex regulations to understandable benefits
Capgemini operates globally in the fields of consultancy, technology, and digital transformation. As an international employer, the organization continuously invests in innovation, development, and attractive employment practices.
To keep its benefits package fit for the future, Capgemini wanted to gain insight into the distinctive value of its existing benefits. In addition, a need arose to make the Communication around the package more accessible and easier to understand for both employees and job applicants.
Through our network we came into contact with Not Secondary, who provided us with excellent support. Together with them, we developed a new benefits document and a so-called benefits statement, giving both current and prospective new colleagues a clear and concise overview of everything we offer. An external perspective was invaluable in this process and also held up a mirror to us. An added advantage was that Not Secondary had all the necessary expertise in-house, HR experience, marketing experience, and legal knowledge, all of which are crucial in this type of communication. Paul's flexibility and accessibility were also greatly appreciated. We are very satisfied with the end result and would highly recommend Not Secondary as a collaborative partner.
Challenge: Capgemini wanted to gain insight into the extent to which its existing benefits package was still sufficiently distinctive in light of developments in the labour market and the needs of its employees.
In addition, there had long been a desire to rewrite the benefits document. Over the years, various schemes had been added to the package, making it increasingly difficult for employees to find, understand and make the most of their benefits.
The challenge therefore consisted of two components: reviewing and optimising the benefits package, and improving the Communication around benefits.
Approach & advice:To gain insight into the strength of the existing package, we conducted a Benefits Scan.
In doing so, we analysed the benefits, benchmarked them against market developments and assessed their distinctive value. Particular attention was paid to themes that are becoming increasingly important in the labour market, such as flexibility in benefits, vitality, distinctive leave schemes and green benefits.
Alongside the substantive analysis, we also took a close look at the Communication around benefits. The existing benefits document was completely rewritten with the goal of making complex information more understandable, accessible and inclusive.
In addition, we developed a Benefits Statement that gives employees and applicants an at-a-glance overview of the key benefits and the total value of the package.
By combining benefits expertise, Communication skills and legal knowledge, an integrated approach emerged in which both the content and the Communication of the package were improved.
Result:The result is a benefits package that has been critically reviewed against market developments and employee needs, combined with significantly improved Communication of the benefits.
Employees now have access to clear and accessible information about their benefits, while applicants can more quickly gain insight into the value of the total package. In addition, Capgemini has gained concrete insights into possible Optimisation opportunities and future developments within its benefits policy.
By combining substantive expertise, Communication and legal knowledge, Capgemini has laid a solid foundation for both further developing and increasing the visibility of its benefits.
